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Latest Articles

Understanding Re-Targeting and When to Use It

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    Advertising your business online is the fastest way to get traffic to your website. When done properly, it can have an instant return on investment (ROI) and it can certainly make a difference to your bottom line and the growth of your company. Although many people will stick to the basics, such as […]

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What Exactly Is Schema Mark Up?

What Exactly Is Schema Mark Up? thumbnail

    If you’re not a web developer and don’t know much about the code that is behind every website then you may not be familiar with schema mark up code and what it does. In this post I will give you a short overview of what it is and how it can help your […]

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An Overview Of Google Analytics

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  If you are a business owner, you would want to know the different website metrics that enable you to optimize your future online marketing campaigns. Using premium third-party analytical tools can help you find important information regarding your website’s performance including daily traffic, ranking updates and conversion rates. But Google offers a free web […]

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How Social Media Can Grow Your Business

How Social Media Can Grow Your Business thumbnail

  Many small businesses have learned to effectively use social networking to grow their sales but with so many new platforms to choose from there is confusion as to what is the best strategy to use and how time is best spent. By following the tips described below, you will be able to prioritise your […]

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The Best Backlink Sources for Every Small Business

The Best Backlink Sources for Every Small Business thumbnail

  Backlinks are arguably the most important ranking factor in Google’s algorithm. Certainly quality content, social shares, low bounce rate, fast load times and having a mobile friendly website all help. But the bottom line is if nobody links to your content then you almost certainly won’t rank. In this post I’m going to describe […]

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The Importance of Mobile Marketing

The Importance of Mobile Marketing thumbnail

  Mobile marketing is a reasonably new type of advertising. It is no longer the preserve of large corporations. Currently, smaller businesses get involved, and enjoy huge benefits. Below is a selection of tips to help you get the most from your mobile marketing.   When creating a mobile marketing project, it is essential to […]

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Facebook Marketing Made Simple

Facebook Marketing Made Simple thumbnail

  If your business is in a marketing rut at the moment, why not look at how to use Facebook to grow your business? Just create your Facebook business account and start getting the word out about your company. This blog post will show you why Facebook is one of the most powerful advertising platforms […]

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3 Common Mistakes to Avoid with Adwords

3 Common Mistakes to Avoid with Adwords thumbnail

  When setting up an Adwords campaign there are 3 common mistakes I see with my client’s accounts and they’re easy to fix. Making one or more of these mistakes can mean the difference between success and failure with your Adwords campaign.   The first mistake I see is sending all visitors to the home […]

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How to Get the Most From Your SEO

How to Get the Most From Your SEO thumbnail

  In order to market your website, you should know about search engine optimization or SEO. Your objective is to get the top spot on the first web page of the search engine results pages (SERPs), and you can’t do that without improving the SEO on your site.   To make sure you have a […]

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How the Pareto Principle Can Help You Grow Your Business

How the Pareto Principle Can Help You Grow Your Business thumbnail

  Vilfredo Pareto was a 19th Century economist and sociologist. He first identified the “law” that was subsequently named after him based on his discovery of a grossly uneven but predictable distribution of wealth in society (it is in fact still present today).   The Pareto Principle is more commonly known as the 80/20 Rule […]

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Success Story

  • Alex Gibson
    Nutritional Therapist and Fitness Professional

    "Chris has given me valuable advice over the past few years on how to position my business and attract more clients. His tips were simple but highly effective. Whenever I need new customers I turn to Chris."
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